The Bethany brand was conceived to be feminine and pretty but in a less traditional style and appeal to a younger demographic than the competition. We designed the brand identity for this bath & body brand, concentrating on the packaging which would be the key to getting buyers interested in the products. As the brand grew, the range of products was extended in varying colour ways.
We developed unique box and label designs along with promotional brochures.
BRAND IDENTITY
BOX DESIGN
LABEL DESIGN
BROCHURE
POINT-OF-SALE
Brand Identity
Packaging Design
Naming
Logos
Digital and Websites
Business Communications
Signage and Wayfinding
Posters
Photography
Illustration